SEO Landing Pages for HeyHubble

In a strategic SEO initiative at HeyHubble, I worked as part of a small team of writers crafting landing pages to enhance search engine visibility. The tailored content increased reach and engagement and maintained a consistent brand voice, strengthening HeyHubble's identity across all pages. Our goal was to optimise landing pages for specific NSW and WA locations, focusing on services like occupational therapy and physiotherapy tailored for disabilities such as traumatic brain injury and autism.

While working at HeyHubble, I worked on a team of writers in a strategic SEO initiative. Our goal was to optimise landing pages for specific NSW and WA locations, focusing on services like occupational therapy and physiotherapy tailored for disabilities such as traumatic brain injury and autism.

Key Responsibilities:

1. SEO Optimisation:

• Used Semrush and NeuronWriter for keyword-driven content to enhance search engine visibility.

• Ensured each landing page was crafted strategically for high SERP rankings.

1. Location-Specific Targeting:

• Tailored content to resonate with specific NSW and WA communities.

• Incorporated local nuances for a more personalised connection.

1. Service and Disability Focus:

• Developed narratives around services, highlighting benefits.

• Addressed unique challenges and solutions for disabilities to foster understanding.

Implementation:

1. SEO Excellence:

• Executed a precise SEO strategy, elevating HeyHubble’s online visibility.

• Increased reach to potential customers in targeted locations.

1. Engagement Boost:

• Tailored content resonated, resulting in increased user engagement.

• Encouraged users to explore HeyHubble’s offerings further.

1. Consistent Tone:

• Collaborative reviews ensured a unified tone of voice.

• Projected an empathetic communication style across all landing pages.

Results:

1. Wider Reach:

• Successful SEO strategies expanded HeyHubble’s reach.

• Attracted new customers from specific locations.

1. Enhanced Engagement:

• Tailored content effectively increased user engagement.

• Encouraged users to explore the platform and its offerings.

1. Unified Communication:

• Collaborative reviews maintained a consistent brand voice.

• Strengthened HeyHubble’s identity across all landing pages.

My role in crafting strategic SEO landing pages for HeyHubble significantly enhanced online visibility, attracting new customers and increasing engagement.